Journey Hijacking Mitigation

Injecting content into your customers’ journey is a lucrative opportunity for attackers and one which can have a dramatic and negative impact on both your revenue and brand.

Most security solutions cannot protect the customer experience because they are predominantly origin-based with no visibility into client-side website interaction. Our technology utilizes our industry-leading client-side website security to insulate the website and, as such, the customer journey from journey hijacking attacks – whether they be from rogue browser plugins or a supply chain breach.

Solution highlights

Network allowlist

Prevents ads being loaded from unapproved sources, regardless of how they are inserted into a page

Protects revenue and brand

Prevents competitive content and potentially brand-damaging messaging from being displayed on your website

Performant and lightweight

SaaS-delivered technology from highly scalable cloud infrastructure protects your website while maintaining the very best user experience

Modern filtering

Stops injection even through emerging methods such as mutating resources and image injection

Real-time analytics and reporting

Monitors all network requests from your website and provides visibility into injection attempts, alerting you to potential issues

Comprehensive user interface

Allows easy configuration, rapid onboarding and low-maintenance protection

Comprehensive protection

Journey hijacking is a malicious process where adverts or content are injected into web pages, whereby they redirect the user to different content – normally competitive storefronts which benefit the criminal. Our solution protects against journey hijacking and other website attacks:

JavaScript injection

Magecart

Third-party vendor exploitation

CSS injection

Client-side keylogging

Formjacking

Web skimming

Tag piggybacking

Man-in-the-browser

How we compare 

	Ensighten	Website protection technologies (such as WAF)	Standard website protections (such as CSP and SRI)
Website misuse injection mitigation Prevents ads or content from being injected dynamically into a page as a result of website misuse, such as cross-site scripting	Yes	Limited	Limited
Browser extension injection mitigation Prevents ads or content from being injected dynamically into a page from rogue browser plugins and extensions	Yes	Limited	Limited
Full event-loop reporting Provides comprehensive reporting regarding client-side attack protection, including all attempted and mitigated attacks	Yes	Limited	No
Simple setup and configuration  Allows organizations to simply configure the solution by keeping configuration requirements to a minimum while still delivering a secure application	Yes	Limited	No
Performant-focused solution Ensures that website performance is not affected by the implementation of an additional security layer	Yes	Caution	Caution

What is journey hijacking?

Journey hijacking is the process of injecting something into the customer journey from which the entity injecting it causes unwanted behavior. Journey hijacking usually happens as a result of a customer having a rogue browser plugin installed, such as a fake ad blocker or malicious downloader. For example, when an affected user visits an ecommerce site during their journey, they are presented with advertisements for competing (and often cheaper) to what they are looking to purchase – only to then be taken to illegitimate sites.

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Protect online customer experience

Unfortunately, regardless of how much investment is put into an organization's security, sometimes the customer is the weakest link in the chain. Malware embedded into areas such as malicious browser plugins, often disguised as ad blockers or coupon finders, is commonplace and a genuine problem. Once such plugins are installed, criminals can highjack browser behavior, inject content and alter its behavior.

While a user installing a malicious component is certainly not the responsibility of the organization, it does affect them indirectly through lost revenue and a negative perception of the organization’s brand.

Preventing journey hijacking

Preventing the injection of code into your website client side is not always possible – in fact, this is the way in which browser extensions work. You can, however, prevent any injected code from being able to load dynamic content from the Internet, such as competitive ads, content and even malware.

Ensighten’s client-side website security is the industry-leading solution at preventing client-side attacks including web skimming, CSS injection, malicious ad injection and journey hijacking. Ensighten provides a cloud-based security platform which allows for simple configuration and application, comprehensive visibility and reporting and a full feedback loop based on metrics analyzed by automated threat intelligence.

Win back stolen online revenue

Get in contact to learn more about how you can prevent unauthorized ads and other client-side website attacks

Solutions