General Data Protection Regulation (GDPR) Consent Management

Get the latest news and consent and compliance best practices for the EU's General Data Protection Regulation (GDPR).
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May 6, 2022 - Ensighten

How Does the GDPR Define Personal Data? How Should It Be Handled?

The EU's General Data Protection Regulation (GDPR) sets out laws for organizations regarding how to process and store Personal Data, as well as identifying rights individuals have over their personal...
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April 26, 2022 - Jeff Edwards

What is the EU Digital Services Act (DSA)?

The European Union (EU) is overhauling its core platform regulation with the Digital Services Act (DSA), which aims to create a safer online environment to protect users' rights while providing a...
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February 9, 2022 - Jeff Edwards

Why Cookie Banners Aren't Enough for GDPR and Other Laws

Since the introduction of the GDPR in 2018, many organizations have gone headfirst into consent management--standing up cookie banners to capture user consent, maintain compliance with global...
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January 24, 2022 - Jeff Edwards

What Is the EU Data Governance Act (DGA)?

On November 30th, 2021, the European Parliament and the Council of the EU reached an agreement on the EU Data Governance Act (DGA), the first legislative initiative adopted under the European...
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January 19, 2022 - Jeff Edwards

What is Browser Fingerprinting? Is it GDPR Compliant?

As we settle from the initial shock of the "cookie apocalypse," the marketing and advertising world has turned to explore new technologies to replace third-party cookies. One of them is browser...
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January 14, 2022 - Ensighten

What Is Cohort-based Marketing? Is It GDPR Compliant?

By now, the "cookie apocalypse" isn't new news. But it doesn't mean marketers have a clear solution to navigate the changes.