Data Privacy

Get the latest data privacy news and best practices.
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November 17, 2021 - Jeff Edwards

FTC Signals Crackdown on "Negative Option Marketing" and Dark Patterns

For years dark patterns, the user interface patterns designed to frustrate user experience and guide users towards actions and outcomes not in their best interest, have been one of the more...
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November 16, 2021 - Jeff Edwards

What are Dark Patterns? How UI Influences Consent and Compliance

Have you ever tried to cancel a subscription service, or withdraw online consent, only to find yourself in a maze of never-ending submenus that seems like it was dreamed up by MC Escher himself?
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November 12, 2021 - Ensighten

What is a Tracking Pixel? How Web Beacons Work

The tracking pixel is known by many names: web beacon, marketing pixel, conversion pixel, retargeting pixel, and sometimes just "pixel." No matter what you call it, this tiny fragment of code is a...
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November 8, 2021 - Ensighten

China’s New Privacy Law: How to Assess and Maintain PIPL Compliance

Countries around the world are implementing new regulations concerning data privacy and protection. One of the latest is in China. The Personal Information Protection Law (PIPL) went into effect on...
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October 25, 2021 - Ensighten

APPI vs. GDPR: Comparing Japan's Privacy Law to the EU Regulation

If you serve customers in Japan, you need to follow the country’s Act on the Protection of Personal Information (APPI). If you're already compliant with the General Data Protection Regulation (GDPR),...
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September 16, 2021 - Jeff Edwards

Breaking Down China's Personal Information Privacy Law (PIPL)

On August 20th, 2021 the Standing Committee of China’s National People’s Congress passed China’s first comprehensive data privacy law, the Personal Information Protection Law (PIPL), which will go...