California Consumer Protection Act (CCPA)

The California Consumer Privacy Act, or CCPA, is a state-level data privacy law that regulates how businesses are allowed to gather, store and handle the personally identifiable information (PII) of California citizens. The CCPA went into effect on January 1st, 2020, and was the first state-level consumer privacy law passed in the United States. Key provisions of the CCPA include the consumer’s right to opt-out of the sale of their data, typically via a “Do not sell my data” button and the “private right of action” which gives private citizens the right to legal action against businesses that mishandle their PII. On January 1st, 2023, the CCPA will be replaced by the California Privacy Rights Act (CPRA), which will take its place as California’s presiding privacy legislation.
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October 27, 2021 - Ensighten

What are Website Cookies and How Do They Work?

If you’ve visited any website on your desktop or your mobile device, you likely see banners like this on the site you are visiting:
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October 15, 2021 - Jeff Edwards

Understanding the New CCPA/CPRA Amendments in AB 694

On October 5th, California Governor Gavin Newsom signed Assembly Bill 694 (AB 694), an omnibus bill from the Committee on Privacy and Consumer Protection that amends significant portions of the...
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September 24, 2021 - Jeff Edwards

Everything You Need to Know About Consent Banners and Cookie Compliance

Legal definitions of consent vary by law and jurisdiction. But in the context of data privacy and data rights, similarities emerge across legal frameworks. In the broadest terms possible, consent is...
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August 12, 2021 - Jeff Edwards

CCPA vs. CPRA: Key Differences In California Privacy Laws Explained

  As the General Data Protection Regulation (GDPR) generates record-breaking fines against companies and organizations violating the privacy rights of individuals in Europe, data privacy regulations...
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July 22, 2021 - Ensighten

California Releases Consumer Privacy Tool for Reporting CCPA Violations

It’s been nineteen months since the California Consumer Protection Act (CCPA) went into effect, and California is revealing the effectiveness as the legislation, and releasing a new tool to let...
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November 25, 2020 - Ensighten

What is the California Privacy Rights Act (CPRA) And how does it Impact Business?

Over the past couple of years, California has led the charge dedicated to protecting the privacy of its residents; implementing far-reaching legislation designed to both guide and mandate how...