Privacy & Compliance Monitoring

Privacy and Compliance For Your Website

Ensighten Privacy is a privacy and compliance solution that ensures your website's consumer data collection is in full compliance with your privacy policy as well as US and international law by monitoring all your website tags. Ensighten Privacy enables sites to fully comply with Do Not Track (DNT) browser headers and UK Cookie Law opt-in provisions, as well as enabling you to offer consumers data collection opt-out or opt-in functionality on your website.

Industry-Leading Privacy Enforcement

Ensighten's enterprise tag management technology, relied upon by leading brands like Sony, Microsoft Stores and Monster.com, powers Ensighten Privacy. Ensighten's technical expertise in tag monitoring, performance, error-checking and data collection behavior provides industry-leading privacy and legal compliance monitoring. Ensighten Privacy is also the only solution on the market partnered with PrivacyChoice.org, the leading provider of tracking privacy data and tools.

Ensighten Privacy solves the two primary issues regarding website privacy and compliance today:

1. The data collection practices of third-party applications on your websites
   Every page of your website is populated by multiple tags – JavaScript from third-party applications like web analytics, advertising networks or social sharing – and all these  tags on your websites have the ability to collect data from and drop cookies on your website visitors. This presents a major compliance issue – how do you ensure your site's tags collect data in compliance with your privacy policy and the law?
    
2. International visitors to your site means compliance with international law
   Compliance with the law is further complicated by the global nature of the Internet. If someone based in Germany, France or the UK is visiting your site, the privacy law in those particular countries defines your site data collection and privacy obligations. How do you control your website data collection by visitor location?

Monitor Data Collection of All Tags

Ensighten Privacy is the only solution that monitors the data collection practices of all the tags on your website. You can ensure that third-party analytics, advertising, re-targeting, affiliate tracking, content optimization, social and all other tags are collecting data in compliance with your website privacy policy and the law.

Enforce International Compliance

If someone based in Germany, France or the UK is visiting your site, the privacy law in those particular countries defines your site data collection and privacy obligations. Ensighten Privacy monitors for international site visitors and applies data collection standards based on the law in the site visitor’s country, automatically stopping any tags that have data collection practices in violation of that country's law.

Ensighten Privacy Benefits

• Compliance with UK Cookie Law, German and French regulations
• Built-in support for DNT (Do Not Track) browser headers
• Visitor-by-visitor level data collection and privacy control
• Automatic alerts for non-compliance
• Audit reports that demonstrate your commitment to privacy
• Easy implementation via a single line of code that never changes
• Complete visibility into data collection by all third-party tags

Ensighten Privacy Can Power Global Data Collection Opt-out on Your Sites

Ensighten Privacy Datasheet